How to clean up the world's dirtiest industry | Joojin Kim
TED Talks DailyPlay episode
Show notes
Climate strategist Joojin Kim spent years convincing banks across South Korea to stop funding coal, and it worked. Now he's aiming that same playbook at a new target: maritime shipping, a hidden engine of the global economy — and one of the world's dirtiest industries. He breaks down how the whole system converges in one place and why redirecting finance could transform it into a driver of a clean economy worldwide. (This ambitious idea is part of The Audacious Project, TED's initiative to inspire and fund global change.)
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