Get The App

Download the Josplay app for the best experience.

Download Now

Charts

Discover the latest hits and trending music.

Explore Charts

Podcasts

Stories, music and conversation from Africa and its diaspora.

Browse Podcasts

New Releases

Stay updated with the latest music releases.

See New Releases
← Side Hustle Pro
437: Balanced Black Girl Les Alfred on When to Bet on Yourself artwork

437: Balanced Black Girl Les Alfred on When to Bet on Yourself

Side Hustle Pro
55:15
Play episode

Show notes

This week in the guest chair we have fellow podcaster Les Alfred, content creator and host of the Balanced Black Girl podcast. Les shares her journey from blogging to launching her podcast, driven by the realization that there were few Black women discussing wellness on her social feeds. Les highlights the importance of relatability and audience connection in content creation, emphasizing that consumers today want to feel a personal connection to the creator behind a brand. By 2021, consistent monetizing and growth led her to partner with an agency, and later a podcast network, allowing her to scale ads and go full time as a podcaster. In this episode she shares: How following her curiosity and having the bravery to allow herself to be widely seen set her up for successHer methods to creating inspiring, approachable wellness content covering everything from wellness, to productivity, to personal finance, to self-careThe need for financial stability before quitting her corporate job by budgeting, saving, paying off student loans, and organizing her business finances Highlights include: 00:00 Intro 04:30 Breaking into wellness 10:00 Starting a podcast 15:00 Emphasizing relatability to your audience 19:30 First year of full-time podcasting 23:30 The power of financial planning 38:00 Benefits of having a lean team 45:30 The power of an email list 50:15 Tips for entrepreneurs Check out episode 437 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube Links mentioned in this episode Les’ Instagram: https://www.instagram.com/balancedles/ Balanced Black Girl Instagram: https://www.instagram.com/balancedblackgirlpodcast/ Balanced Black Girl Website: https://www.balancedblackgirl.com/ Balanced Black Girl YouTube: https://www.youtube.com/@BalancedBlackGirl Profit First Book: https://mikemichalowicz.com/profit-first/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss AnnouncementsJoin our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Hosted on Acast. See acast.com/privacy for more information.

More from this show

More
  1. How to Make Your First $1K Side Hustling

    If this resonated with you, here are additional resources: ⭐ APPLY TO SHIFT: https://sidehustlepro.co/shift You do not need a million dollars to change your life, you need your fi…

    33:20
  2. From YouTube Exec to Full-Time Creator: How Chanel Tyler Turned Content Creation Into 5-Figure Passive Income

    If this resonated with you, here are additional resources: ⭐ APPLY TO SHIFT: https://sidehustlepro.co/shift This week in the guest chair is Chanel Tyler, a strategist, creator, an…

    01:09:20
  3. How Karen Young Built OUI the People

    In this episode, I sat down with Karen Young, founder of OUI the People, a fine fragrance and body care brand born out of her own struggle with razor burn and ingrown hairs. Karen…

    01:14:01
  4. She Left Corporate Law, Went Back to Work, and Still Built a Global Fashion Brand

    In this episode, I sat down with Busayo Olupona, founder and creative director of Busayo, the Brooklyn- and Lagos-based fashion brand known for its bold prints and textiles created…

    01:11:27
  5. How Her Wine Became the Obama Presidential Center’s Official White Wine

    After a devastating flood forced Chrishon Lampley to close her Chicago art gallery and wine bar, she turned that loss into the foundation for Love Cork Screw, a nationally distribu…

    51:33
  6. 7 Things I Had to Unlearn Before Leaving My Corporate Job

    If this resonated with you, here are additional resources: ⭐ APPLY TO SHIFT: https://sidehustlepro.co/shift In this episode, I'm sharing the seven beliefs I had to unlearn before…

    43:40
Now Playing

No Track Playing

437: Balanced Black Girl Les Alfred on When to Bet on Yourself — Side Hustle Pro | Podcast | Josplay Music